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Search Engine Optimization Plus Guaranteed Web Design

100% Satisfaction Guarantee on Web Design and related production services

Standard Marketing & Graphics is an internet marketing firm in Vancouver, Canada that has been creating success for small and medium-sized business across North America since 1999.

We offer two things other firms cannot: 1) a 100% 90 Day Money — Back Guarantee on web design, 2) 20 years marketing experience in almost every category of business including 9 years in search engine optimization – see pricing and information.

Our specialty is creating websites for people who aren't sure what they need. We'll talk with you for as long as it takes to understand your business, your goals, and your customers. Then we create your entire website as a single unified marketing tool with everything pointing to your customers taking action – either to contact you or to buy right then and there – see web design information. And if you wish we will optimize it so customers find it on Google and other search engines – see search engine optimization.

Every client has direct access to our president by phone. They tell us our service is "above and beyond the call of duty" – see our Testimonials.

Contact Us
The Standard Marketing & Graphics Management Team
"Ken, We're getting an average of 3 appointments a day from the Mr. ProLock website. And you did a beautiful job on automotivelocksmiths.com."

Terry Whin-Yates, President
Mr. ProLock Locksmiths
Vancouver, Canada
www.mrprolock.com
"Ken, the website does look great and the leads are rolling in! We are very pleased. Thanks!"

Kimberly Kozar, Marketing Manager
Convey or Store It, Inc.
Chicago, Illinois
www.scanscale.com

Search Engine Optimization

After you have a great website you need people to find it.  That's where Search Engine Optimization comes in, and this is where we really shine. Most people on the internet use search engines to find what they want.  Search Engine Optimization puts your website above your competition in the search results. Please click the keyword phrase links below for a practical demonstration of our success, and please see search engine optmization packages and pricing.

Join this List of Clients on Page 1 of Google.com

Website   Keyword Phrase (click to search Google)
standardgraphics.net  — search engine optimization vancouver
search engine ranking vancouver
marketing and branding vancouver
branding vancouver
chinese translation canada
chinese translation vancouver
intelligent streaming video
scanscale.com — in line scales
automated dimensioning systems
automated cubing systems
westrimprojects.com — envelope repairs
excavating and demolition
bobcat services Vancouver
sino-can.com — tungsten carbide parts
tungsten carbide nozzles canada
pdc drill bit repair
pdc cutters
automotivelocksmiths.com — automotive locksmith
automotive locksmiths
mrprolock.com — vancouver locksmith
vancouver locksmiths
douglasmotel.ca — motels in merritt
motel in merritt
merritt motels
merritt motel
attheshore.ca — waterfront bed and breakfast Sechelt
designcentreforcpted.org — cpted
osmonation.com — new hairstyling products
sugor.net — chinese powder coatings
davepeto.com — vancouver painter
pharmanalyticslive.com — pharmaceutical sales forecasting
forecasting in pharmaceutical companies
innerheart.ca — personal counselor vancouver
rickshow.com — vancouver comedian
alexisproperties.com — squamish homes
squamish properties
mcgarrysellshomes.com — coquitlam real estate
buyers agent coquitlam
buyers agent port coquitlam
buyers agent port moody
port moody properties
doraworks.com — prince george real estate
prince george realtor
philmosher.com — new homes winnipeg
edmontonproperties.net — edmonton properties
condostocastles.ca — buyers agent vancouver
Two clients on the same page one
herbjohnstone.com — lower mainland real estate
remax-allpoints-bc.com — lower mainland real estate
Two clients on the same page one
schooliseasy.com — tutors vancouver
tutors in vancouver
vancouver tutors
pdplustutors.com — tutors vancouver
tutors in vancouver
vancouver tutors

 Send us an email to improve your website's ranking today.

Search Engine Optimization Packages

Search Engine Optimization has repeatedly proven to be the most cost effective way to bring qualified customers to your website. Sometimes results happen quickly. But sometimes it takes weeks or months to achieve a satisfactory ranking.  Our goal is always to get your site on Page One of Google, Yahoo, and MSN Live Search so we can demonstrate our success like we've done with our customers in the list above.


We offer six different SEO packages:

       A. Starter — $475 one time charge.

       B. Bronze — $875 one time charge.

       C. Silver — $625 first month, $95 per month for a minimum of 11 months.

       D. Gold — $975 first month, $250 per month for a minimum of 11 months.

       E. Platinum — $1,925 first month, $450 per month for a minimum of 11 months.

       F. Diamond — $2,925 first month, $950 per month for a minimum of 11 months.

      *Special — For customers requiring a higher level of service we develop a specialized SEO
        program for their individual needs. Please contact us for more information.



A. Starter Package Details — $475 one time charge.

The major search engines give more weight to your homepage than other pages on your site, so the mandatory first step in increasing your ranking is to make your homepage Search Engine Friendly. The second step is to get other websites to link to yours.  Search engines take this as an indication that your website is important so they give you a higher ranking.  Our Starter SEO Package makes your homepage Search Engine Friendly and gives you two external links to your site.

1.

Analyze Your Website — The first thing we do is make sure your website wasn’t built in ways search engines don’t like. If their spider or robot program can't scan your web pages it won't be included in their listings.

2.

Keyword Phrase Consultation Combining your business goals with our knowledge of marketing and the internet enables us to come up with the best keyword phrase to increase your ranking. A “keyword phrase” is a short phrase somebody would type into a search engine when looking for websites that offer your products and services. For example, somebody in Canada looking for Chinese translation might type ‘chinese translation in Canada’. There they would find our site number two on the first page of Google.com as you can see by clicking this link.

3.

Wording of Homepage Text You provide the homepage text, and we analyze it for keyword phrase placement. Then we insert your keyword phrase in the correct places the correct number of times to increase your ranking.

4.

META Tags We rewrite your Meta Tags. The Title and Description Meta Tags are very important. Some major search engines put the contents of the Description tag under the title of your page in their search results. You need this text to be worded correctly with regard to keywords and to be inviting to prospective customers.

5.

HTML Tags We also look at the HTML tags on your homepage. An Alt tag is a few words that can be associated with photos and graphics on your homepage. If you don’t overdo it you can include keywords in these and some of the other HTML tags to help your ranking. If you overdo it search engines will take it as spamming and penalize you.

6.

Two External Links to Your Website After your site is search engine friendly, having other websites link to your website is the most powerful thing you can do to increase your ranking. We'll place links to your website on two of our other customers' websites. Most are high quality websites that are already ranking well.

7.

Site Map — We make sure you have a good Site Map so search engine spider robot programs can find the website pages you want them to find.

Send us an email to start things off.



B. Bronze Package Details — $875 one time charge.

The Bronze package provides:

  Points 1 to 7 above, plus:

8.

Write Your Homepage Text We're experts at writing your homepage text so it is both compelling marketing text to motivate customers to contact you, and also text that search engines will use to rank your website well. We know where to insert your keyword phrase, how many times to put it in, and all the most effective ways to do it in order to increase your rankings without getting penalized by Google for spamming.

9.

Two Major Directories We'll add your website to the two most important directories on the internet from a search engine optimization point of view, and do it with insider knowledge that maximizes their efficacy. Links from these directories to your website will help your ranking considerably.

10.

Seven External Links from Good Quality Websites We'll put links to your website on seven of our other customers' websites. Most are high quality websites that are already ranking well. We can also recommend the best ways for you to get more high quality links on your own if you wish.

11.

Other Pages of Your Website We will do minor work on the other pages of your website in order to maximize the effectiveness of your homepage for ranking purposes.

Send us an email to start things off.

 

C. Silver Package Details — $625 first month, then $95 a month for a minimum of 11 months.

Because the major search engines change their ranking criteria constantly and your competition is always trying to climb over you, clients who want to maintain and increase their good ranking ask us to provide ongoing SEO services. The Silver package provides:

  Points 1 to 11 above, plus:

12.

Ongoing SEO Improvements The internet is getting larger, not smaller, so there is always more competition for your keyword phrases.  You need a professional SEO firm constantly working on your behalf.  Also, if you're in a very competitive situation we may have to do more work over time in order to achieve satisfactory rankings for your site. It is always our goal to get you into the Top 10 on Google, Yahoo, MSN, and keep you there. We want to demonstrate our success with your website like we're doing with our other clients above

13. 

Research Link Exchange RequestsOnce your site is ranking well you will receive requests from other websites to exchange links. If the site is a good website, and if the links are done in the proper way this can be good for both your rankings. But if you exchange links with a site that's on a search engines Black List this would seriously damage your ranking. To avoid this we research each of the link exchange requests you receive, give our opinion on whether or not you should exchange links with that website, and provide suggestions on the best way to proceed. 

14. 

Your Personal Internet Marketing ConsultantWe are accessible just about any time to our ongoing customers for advice on things you can do yourself for free when you have the time, that will greatly improve your ranking.  In addition if you receive an email and you're not sure if it's valid or a scam, send it to us and we'll let you know the best course of action.  Silver SEO package customers are free to contact us at anytime for internet marketing advice.

15.

Tracking & Reporting We monitor all of the major search engines on a monthly basis and provide a written report with your current rankings. Google used to take months to rank new websites but these days they usually find your website within a few weeks.

Send us an email to start things off.

 

D. Gold SEO Package — $975 first month, then $250 per month for a minimum of 11 months.

The Silver package provides:

  Points 1 to 15 above, plus:

16.

Competitive Analysis At this stage we research many things on your behalf.  We make sure Google, Yahoo and MSN Live Search know of the existence of the important pages on your website.  We research your current ranking for your keyword phrase, and your competition's ranking for your keyword phrase. We look at who's ahead of you and what we have to do to pass them. This is our goal.

17.

Keyword AnalysisThe database we use allows us to see what words people are actually searching for on the major search engines, so we can be sure we’re targeting keywords that will bring new customers and increased ranking. The database also tells us how many websites are targeting each of those keywords with their Search Engine Optimization strategy. This information often turns up 'long-tail plums’ which are not being targeted by many websites. Optimizing for these plums is an excellent way to obtain a higher ranking, as well as bring highly targeted customers to your site.

18.

Website AnalyticsEvery month we provide crucial information that helps you and us improve your rankings such as how many different people are visiting your site, which pages they visit the most, what websites they come from, and what keyword phrases they are using to find your website from the major search engines.

19.

Blogging For ProfitBlogs can be an excellent generator of external links to your site which greatly enhance your ranking.  Search engines love them.  Blog are free, and you might be surprised how many people are interested in your opinion.  We set you up with a high quality Blog that you can write and manage easily and profitably.

20.

Six Major DirectoriesThere are many directories on the internet. Putting a link to your website on the wrong ones will get your website onto Google's Black List, and they'll penalize your ranking.  But there are also many good directories which will help your website's ranking.  We know which are good and which aren't and will add links to your site on 6 of the best ones.  Some directories are free and we start with those.  Others charge a fee which we will add to your invoice with your permission. 

21.

Optimize Other Pages on Your WebsiteWith the Gold SEO package we have the time to help your website rank well for a number of different keyword phrases.  This means working on many different pages of your website – Meta Tags, links, sitemap, keyword phrase placement on each page, etc.

22.

More Links From Other WebsitesAs mentioned above, once your website is Search Engine Friendly, adding more links from other websites to yours is the most powerful thing you can do to increase your ranking.  We know the best strategies and put our Link Building expertise to work for you on an ongoing basis.

Send us an email to start things off.

E. Platinum SEO Package — $1,925 first month, then $450 per month for a minimum of 11 months.

With the Platinum package we start to get into a more aggressive Internet Marketing campaign, of which SEO is the most important.

The Platinum package provides the following:

  Points 1 to 22 above, plus:

23.

Relative ContentGoogle feels that if you are constantly adding new articles (content) to your website then it is a 'going concern' and will be more relevant to more people, so they rank your website higher. And they can tell if your content is related to your keyword phrases.  We will provide recommendations and add your content to your website on a regular basis.

24.

News ReleasesWe know of close to 20 websites that will publish your News Releases for free.  It is usually possible to include a link to your website at the bottom of every release, which will help increase your ranking by itself, and also encourages other websites to link to yours.

25.

Social Networking WebsitesWe know of over 100 websites where you can get free publicity if your article, photos or videos don't look blatantly commercial.  Some of the most well known are YouTube, Flickr, Digg, reddit, Facebook, and MySpace.  We have the expertise and knowledge and take the time to do it right.

26.

Google AdWords If managed professionally Pay-Per-Click (PPC) Search Engine Marketing (SEM) campaigns using Google AdWords can drive qualified customers to your website very quickly at very low cost. You only pay when somebody clicks your ad and goes to your website.  We know the best ways to write pay-per-click ads and organize the preferences to deliver the customers you want.  AdWords ads are the little text ads you see on the far right column of the page after you search.

27.

Advanced Blog PromotionIf done properly a Blog can be the most dynamic traffic and link generator for your website.  It can be a tremendous boost to your rankings on search engines.  We can make this happen, and even write Blog content in your name and in your voice if you wish.

Send us an email to start things off.

F. Diamond SEO Package — $2,925 first month, then $950 per month for a minimum of 11 months.

The Diamond package is for the website owner who is serious about achieving top ranking on Google and the other major search engines.  It is the fulfillment of an on-going comprehensive 'White Hat' internet marketing campaign.  It builds your website content, links, and keyword relevance on a continuous basis.

The Diamond package provides the following:

  Points 1 to 27 above, plus:

28.

Write and Add New Relative Content For YouAs mentioned above, Google feels that if you are constantly adding new articles (content) to your website then it is a 'going concern' and they will increase your rankings. As part of the Diamond SEO package we will research, write and add relative content to your website on an ongoing basis.  This is the most effective search engine optimization srtategy, period.

29.

Pay-Per-Click CampaignsWith the Diamond SEO package we have the time to develop groups of Google AdWords campaigns that are each targeted to different segments of your market, develop different Landing Pages for each group, and monitor which is the most effective.  We can also develop Pay-Per-Click ad campaigns on Yahoo Search Marketing and MSN adCenter.

30.

Landing Page OptimizationIt's much more effective to have a special page on your website that contains only specific information that people who click on your AdWords ads are interested in.  This is called a Landing Page and we are experts at creating and optimizing them in order to convert more into paying customers.

Send us an email to start things off.

"I have been getting hits from Google searches so thanks for doing a great job and I hope I can stay on page 1! Also, I get compliments on how professional my website looks. "

Angela Bissett
Director
PD Plus Tutoring Services Inc.
www.pdplustutors.com
"With Ken's persistence and dedication my company appears on the first page of the searches for 'Tutors in Vancouver'.  Without any hesitation I highly recommend Ken Lapp for website design and search engine optimization."

Susan Cumberland
Director
Academic Advantage Educational Services Inc.
www.schooliseasy.com
 


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